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One More Association Voice

A baby boomer's view of the association world

I was able, finally!, to peak in on the Association Chat that is held every Tuesday on Twitter at 2 p.m. Eastern – if you haven’t been able to participate, or at least lurk, you should check it out. If nothing else, look at the transcript under #assnchat. Wonderful participants, great discussions. Who knew you could say so much in 140 characters!

So today they were talking about innovation – the tweet that says it all for me is:

@pinnovation: design thinking is abt building new options rather than choosing among existing options…need imagination #assnchat

- and if you don’t follow Jeff DeCagna on Twitter, you really should.

I think a number of association people picked up on this idea. I love this – I try very hard to do this every day in my job, but it is very hard to step outside your comfort zone. But we are in an age where everything is changing, more so than in any other time during my 25 years in association management, I believe. Social media is just allowing it to be more transparent, and some may say that is the spark, and maybe it is – partially because conversations are so easy to have – ideas are so easy to throw out there.

I love being part of, no matter how small, this movement – moving out of what we have always done, looking at it a different way. But, I especially love the above tweet from Jeff – start looking at it completely new – don’t even put the old way on the table – be bold, don’t allow yourself to do it the way we have always done it.

I know it is early, but this is my 2010 commitment – I will force myself to look at things a new way, start with a clean piece of paper – go to the ‘old’ way, only when necessary.

Just my voice

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